The Business of Homeschooling
Explore the business side of homeschooling. As the number of homeschoolers continues to grow, the art of marketing to homeschoolers increases in significance. We take a look at the demographics of the homeschool market and homeschooling businesses. Also of interest is the relationship between the homeschooling market and corporate entities.
The Business of Homeschooling:<br>The Homeschool Market
Homeschooling Alone: Why Corporate Reformers are Ignoring the Real Revolution in Education
Would-be reformers of the current educational system, including corporate altruists nor philanthropic foundations, have shown much interest so far in homeschooling's increasing popularity. Instead, they've focused on the promotion of charter schools and school vouchers. In this article, Greg Beato details some of the efforts of big business to reform public schooling, taking a look at corporate sponsorships, grants, and scholarship programs. It examines the dichotomy between those who criticize the system as an Industrial Age artifact and simultaneously push for more standardization and regimentation. Homeschoolers have provided an alternative that offers positive results in academics and other accomplishments. The article continues by looking at the future of the relationship between business and homeschoolers, from increasing scholarship opportunities to partnerships between homeschooling groups and corporations.
PR Mama Perspective: Understanding the Homeschool Market
Get tips on how to understand the homeschool market, how to do market research on a home business budget, and whether or not you should buy advertising.
Marketing to Homeschoolers with Social Media
How homeschoolers interact with social media. Myths about using social media for marketing to the homeschool audience. Social media preferences for the homeschool market.
What is a Media Kit and How Do I Make One?
A media kit is a document you provide to potential advertisers and other parties you are interested in working with information about your value as a partner. It is meant to reflect your reach as a blogger. A media kit can be as simple as an ad page with basic blog and social media numbers or as complex as a full-blown demographic study of your readers printed and bound. Whatever kind of media kit you choose to create, remember to be clear and concise.
Marketing to Homeschoolers with Podcasts
With podcasts you have a chance to reach a new component of the homeschool audience that you might not reach via newsletters, blog posts, or social media. This video details three advantages to marketing through podcasts.
Product Reviews on Homeschool Blogs: How to Get Them
How to get bloggers interested in your products so that they will write product reviews on their homeschool blogs -- have an outstanding product first of all and give bloggers incentives. Find social media savvy homeschool bloggers on Twitter and G+ using two special hashtags.
Parents Educating at Home (PEAH)
Parents Educating at Home (PEAH) has as its goal to network with businesses and organizations to raise the awareness of home schooling in the community. They work to manage and communicate discounts and savings that home schooling families can receive as well as continually work to obtain additional discounts both nationally and locally on behalf of the homeschooling community. In order to become a member, you must pay a fee.
Marketing to the Homeschool Audience
The homeschool niche is unique and has its own quirks. This youtube video shares ten tips for marketing your product or service to homeschool parents.
Reaching the Homeschool Market
A look at what homeschoolers buy and different ways to reach the homeschool market.
The Homeschool Marketer
The Homeschool Marketer is the place to gather all your tips about homeschool marketing and public relations. Whether you are considering marketing to home educators, are a homeschooler attempting to spread the word about your business efforts, or just want to know the news from the busy bees at The Old Schoolhouse Magazine, this is the place to get the "buzz".
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Field Trips: Bug Hunting, Animal Tracking, Bird-watching, Shore Walking
With Jim Arnosky as your guide, an ordinary hike becomes an eye-opening experience. He'll help you spot a hawk soaring far overhead and note the details of a dragonfly up close. Study the black-and-white drawings -- based on his own field research -- and you'll discover if those tracks in the brush were made by a deer or a fox.In his celebrated style, this author, artist, and naturalist enthusiastically shares a wealth of tips. Jim Arnosky wants you to enjoy watching wildlife. He carefully expla...
The Mystery of History
The Mystery of History series is another alternative to traditional textbooks. The five volume set covers history from creation to present day, with a biblical worldview. This series is intended for grades K-8. Note that at this time, this series is not completed.
Real Lives: Eleven Teenagers Who Don't Go to School
Grace Llewellyn, author of the The Teenage Liberation Handbook, offers the stories of 11 teens who made the decision to reject traditional schooling methodologies and take their education into their own hands. The essays highlight offer a day-in-the-life look at teen homeschooling and unschooling, as the teens embraced self-education and increased in their self-confidence and motivation. 
The National Parks of America
For tourists, family campers, and serious lovers of the outdoors, here is a big, beautiful, color-illustrated book that describes more than 50 national parks, sites, and seashores that stretch from Cape Hatteras on the Atlantic coast to the Grand Canyon in Arizona, Yosemite in California, Haleakala in Hawaii, and Glacier Bay in Alaska. More than 400 breathtaking photographs capture the beauty and atmosphere of each site, and 54 color maps show each park's location and major features. Visitor inf...
For the Learners' Sake: Brain-Based Instruction for the 21st Century
This proposal for a platform of education reform needed to prepare students for a 21st-century workplace and society draws on information and ideas from two current areas in neuroscience: brain research (physiology and applications to learning) and systems thinking (mental models). Analyzing the history of education methodology over the past two centuries, this book shows how the 19th-century factory model prevalent in schools today fail to produce the kinds of flexible thinkers and problem solv...